Sunday, February 27, 2011

Celebrity Beauty & Skin Care Secrets with Kate Somerville

Oscar 2011 Celebration Post #1:

By Regina Pinder-Smith

Today's the big day! Oscar fever is in the air, and it's our job to keep our BFFs protected.

Found this clip from CelebTV featuring one of our fav Sephora BFFs!

The vid shares celebrity beauty secrets-- how they prepare for the red carpet.

Why are we not surprised that many in the know turn to Beauty Fashion Forward BFF ►►Kate Somerville?

Now they can order their favorite Kate Somerville products from Sephora at, and so can you.

Saturday, February 26, 2011

NARS@Sephora: Spring 2011 Fashion Forward How-to

By Regina Pinder-Smith

Special thanks to Sephora for posting this for us!

Who saw Diana Ross on the Oprah Winfrey Show?

By Regina Pinder-Smith

 *¨*•.¸¸.•In celebration *¨*•.¸¸.•

of the Oprah Winfrey Show's final season

Who saw Diana Ross on the Oprah Winfrey Show yesterday?  Ms. Ross was wearing those lips, wasn't she?  Who knows what lip shade Diana Ross was wearing? We and all of our BFFs need to know!

Friday, February 25, 2011

Sephora teams up with

By Regina Pinder-Smith

On Wednesday, February 23, 2011, we teamed up with Sephora to enhance the experience!

Now our BFFs can shop Sephora makeup, skin care, body care, hair care, fine fragrance products and accessories directly from

Friday, February 18, 2011

London Fashion Week AW11: February 18-23, 2011

By Regina Pinder-Smith

If you can't make it to London Fashion Week AW '11, we promise you that BFF ►►Beauty Fashion Forward will bring London to you!

Sunday, February 6, 2011

BFFs respond to Twitter poll: How young is too young to wear makeup?

By Regina Pinder-Smith

I posted a poll on and our BFFs came to the rescue!

All, noted industry leaders, took the time to forward their expertise on the following subject:

How young, is too young for our little BFFs (or your daughters) to start wearing makeup?

Most responses appear to be connected to appropriate dating age views.  Other responses appear to be based upon issues of creative expression.  What do you think?

Our BFF► professionals responded as follows:

Illusionsbeauty Illusionsbeauty
In our opinion 12 & under is too young (unless they are in some form of the performing arts). At13 lip gloss & eyeliner are o.k. But it all really depends on what the parents allow.

imancosmetics Iman Cosmetics
Only lip gloss until 16.

Beauty Quotes

By Regina Pinder-Smith
 Beauty is in the eye of the beholder.

The absence of flaw in beauty is itself a flaw.
            ~ Havelock Ellis